The N&O along with other local media outlets hosts special advance screenings of upcoming new movies, usually the week before the movie opens in theaters nationwide.
Passes are required for admittance however having a pass does not guarantee seating. Just like the airlines, advance screenings can sometimes be "overbooked" when more passes are distributed then there are actually seats. Distribution of passes is determined soley by the film studio releasing the film.
Therefore you are strongly encouraged to arrive at least 90 minutes early as seating is limited to theater capacity on a first-come, first-served basis only. Neither the N&O nor the theatre is resonsible for seating over capacity.
Screenings are monitored for unauthorized recordings and cell phones with camera and video capabilities are not permitted inside the theater.